Three Twitter Marketing Tips Proven to Be Effective

Three Twitter Marketing Tips Proven to Be Effective

Adding a Twitter account or Instagram account to your marketing campaign is a great strategy that can help your business grow but with only 140 characters to work with, many people find it be a little intimidating. After all, it doesn’t give you much to work with and it can be difficult coming up with posts that make sense and that get your point across in such few words.

While you are very limited at what you can post, that’s not necessarily a bad thing. In fact, it can have many great benefits when you know how to make the most of your tweets. You may even find that you prefer to use Twitter because you can make short post that only takes up a few minutes of your time, instead of feeling pressured to come up with a lot of content that could take hours.

Once you learn how to make every word count so you can get your point across quickly, you’ll find Twitter to be a great marketing tool. Here are three Twitter marketing tips proven effective that will help you make the most of this networking site.

Creating Your Profile

When creating your profile, your username is very important because it’s what everyone will use to identify your brand. It can be the name of your business or your personal name but choose something that sounds professional and that creates a positive image for your company.

While many companies choose to use their company logo for the profile photo, which is acceptable, choosing a headshot will create a more friendly and personal image. Since this is a social networking site with the emphasize being on “social”, you’ll probably get better results with the headshot. Users usually want to know what the person they’re following looks like because it does give it that personal touch.

Find Your Style of Writing and Voice

Finding your own writing style and voice will set you apart from the average tweeter. It shows originality and adds value to the information you provide. Once you find your style and voice, you need to be consistent with it and this will help to build a strong Twitter presence. Having your own style of writing and voice to share with followers shows that you are organized, persistent and focused, which are all great qualities for any company to have.

Be Careful What You Tweet

Everything that you tweet is a reflection on your company, so be careful what you post. While it can be easy to get caught up in the excitement when you hear something new, make sure you get your facts straight before you post a tweet or before you retweet information. Everything you say needs to be credible and provide valuable information to your followers. Save the speculations and personal comments for your personal account.

By offering useful information, you’re creating an environment that will encourage good, valuable feedback and that will help your Twitter community to grow. You can also buy more Twitter followers if you’re having a hard time getting fans since many users prefer to follow someone that already has a lot of fans. These Twitter marketing tips can also be applied to your Facebook marketing campaign or any other social media marketing campaign that you are running.

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